Does it work? 

A lot of top athletes are seen with Kinesio Tape while training or during a match. Many of them even have endorsement deals with the assorted makers of the tape. Yes, these people are professional athletes, but that does not mean the tape is contributing to their abilities. Or does it? 

You’ve probably seen everyone from Olympic athletes to regular fitness junkies using Kinesio tape on nearly every part of their bodies: quads, hamstrings, calves, low back, shoulders, etc. It doesn’t appear as if it’s doing anything aside from just sitting on their skin. So in this article, ATF will bust a few myths and facts about this tape so you can understand its effectiveness better.

Myth 1: There’s No Evidence Supporting the Use Of Kinesiology Tape

False: While Kinesiology tape could be a relatively new method of treatment, considerable research has been conducted on its use and effectiveness. Despite this, there are still arguable gaps within the literature regarding kinesiology tape and new studies are still being proposed and conducted. (Selva, F., Pardo, A., Aguado, X. et al. A study of reproducibility of kinesiology tape applications: review, reliability and validity, 2019)

Myth 2: Kinesiology Tape Is Difficult to Apply

False: This common myth turned many individuals faraway from attempting to use kinesiology tape. Ironically, while a lot of physiotherapists have made great statements in promoting the utilization of Kinesio tape as a type of modality, it plays a big role in why the myth exists. Yes. There are proper and improper ways to use kinesiology tape. Yes. There are certifications and credentials you’ll be able to receive for the Kinesiology tape. 

However, this shouldn’t be the explanation of why you utilize kinesiology tape or not. A lot of videos and reviews online show how kinesiology tape can be applied by any individual – to treat common running injuries including inflammation (medial tibial stress syndrome), Runner’s Knee (Patellofemoral Pain Syndrome), and Plantar Fasciitis. Additionally, the web contains a wealth of knowledge regarding the proper application of kinesiology tape. If you’re struggling to search out the right way of applying kinesiology tape to treat a particular ailment there are many sources online that you just can browse through.

Myth 3: Kinesiology Tape Can Increase Muscle Strength And Mobility

True: Recent studies have shown that Kinesio Tape does have a positive effect in both increasing muscle strength and increasing range of motion. 

The elastic material of Kinesio Tape replicates and enhances the function of muscle fibers and tendons. The contraction components of the body are affected by stretch when registered in the tendons of these such muscles. Our body will react by reducing the amount of contraction, this is a protective mechanism built into the body. Using the Kinesio tape we help to assist in reducing over-muscle stretching that causes some injuries. 

Myth 4: All Sports Tape Works the Same

False: Different tapes serve a different purpose. Most standard strapping tapes are non-elastic. Kinesio tape has great elastic material that allows it to provide active support, protecting muscles or joints, while still allowing a safe and functional range of motion.

Instead of being entirely wrapped around injured joints or muscle groups, kinesiology tape is applied directly over or around the periphery of injured areas. This non-restrictive part of kinesiology taping allows most applications to last for a couple of days. This gives therapeutic benefits to accumulate 24-hours a day for the entire time they’re worn.

You can wear this tape during high-stress exercise or wear it while showering or water sports such as swimming. It dries quickly after a few pats with a towel.

We hope this article gave you considerable insight into the myths surrounding the Kinesio taping method. As always, be sure to check sources when you are reading online, and don’t be afraid to follow-up on any claims you may be skeptical about. For more information and to stay up to date on sports taping, be sure to follow ATF Sport Taping on our social media.

If you need to get yourself Kinesio Tape for your own used, be sure to get yours here.


  1. Williams S, Whatman C, Hume PA, Sheerin K. 

Kinesio taping in treatment and prevention of sports injuries: a meta-analysis of the evidence for its effectiveness. 

Sports Med. 2012 Feb 1

  1. Mostafavifar M, Wertz J, Borchers J

A systematic review of the effectiveness of Kinesio taping for musculoskeletal injury. 

Phys Sportsmed. 2012 Nov;4

  1. Selva, F., Pardo, A., Aguado, X. et al. 

A study of reproducibility of kinesiology tape applications: review, reliability and validity. 

BMC Musculoskelet Disord 20, 153 (2019)

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